ELROW TOWN LONDON RETURNS FOR 2019
NEW LOCATION AT TRENT PARK WILL BE BIGGEST EVER ELROW SHOW TO DATE
"One Day, Twice The Fun"
Saturday 17th August 2019 | Trent Park, London
It's the news that the capital's party-goers have been patiently waiting for, as elrow Town London touches down in Trent Park on Saturday 17th August 2019 for biggest show to date having now outgrown Stratford Olympic Park.
For strictly one day only,Trent Park will witness twice the fun as the biggest elrow show the world has ever seen by adding the wackiest town to the London map for the third year running. With a record number of dancers flocking to elrow parties across the globe year on year, it makes perfect sense for elrow Town London to strive for bigger and better, and the vast surroundings of Trent Park, with its lush greenery, jaw-dropping scale and picturesque woodland, promises exactly that. A fresh location enables more ambitious staging, bustling forest parties, queer dance troupe, wonky races, town trains snaking across the fields and even greater elrow extravagance.
Set to unite diehard elrow regulars and those still uninitiated the madness. An array of over 200 characters will lead party-goers around their new home, with themes more immersive than ever before and unexpected games, inflatables and hidden delights lurking in every corner. It wouldn't be an elrow party without some of the biggest names in electronic music soundtracking the day and over 50 DJs will be on hand once again to deliver the most exciting house and techno anthems throughout, ensuring that elrow Town London ranks as one of the capital's most vibrant summer highlights.
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elrow is an award-winning experiential event concept and party series founded in 2010 by Cruz and Juan Arnau Lasierra; the sixth generation from a dynasty of entrepreneurs also responsible for creating Monegros Festival and legendary Club Florida 135 in Fraga, Spain. From their head-quarters in Barcelona, elrow have taken the world by storm with their unforgettable party style, pairing elaborate production, interactive performers and zany characters with the best electronic music, placing them as a global reference for circus inspired parties with tickets to the visual spectaculars usually selling out in minutes. A myriad of different themes and concepts makeup elrow's zeitgeist with sub-brands including 'Rowlympics'; their own take on the Olympic games, their Brazilian jungle carnival theme, 'Sambodromo de Brasil' and flag-ship theme 'Singermorning'.
With lauded residencies in Ibiza, Madrid, London and Amsterdam already in place, 2017 has seen a game-changing partnership with live entertainment platform, Providence-Superstruct, allowing elrow to push to new heights with a Shangai debut. Now elrow Town London will be the biggest event from the elrow team held in Trent Park, London (subject to licence).
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